Dementia Care Training

A Competitive Edge for Homewatch CareGivers Franchise Owners

Dementia care is a critical and growing need in today’s aging population, and Homewatch CareGivers empowers its franchise owners to stand out in the market by offering specialized services through the Certified Dementia Care Specialist Training series. This comprehensive program equips franchise owners and their teams with the skills and knowledge to deliver high-quality dementia care, enhancing their ability to attract and retain clients seeking specialized services.
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Comprehensive Training Designed for Excellence

The Certified Dementia Care Specialist Training series introduces participants to a thoughtful and effective approach to dementia care. Designed as a train-the-trainer certification, the program enables franchise owners and their teams to confidently train caregivers in their local markets.

Key highlights of the program include:

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Blended Learning Approach: Participants engage in a combination of online courses through our Learning Management System (LMS), practical assignments in a student workbook, and interactive weekly virtual meetings.
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Time Commitment: The series spans seven weeks, with each online session taking about 20–30 minutes and growth work requiring an additional 10–20 minutes. Weekly two-hour virtual meetings bring participants together for group discussions and deeper learning.
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Collaborative Environment: Weekly live meetings connect participants across the Homewatch CareGivers network, fostering collaboration and shared insights.

Competitive Advantage in the Market

This certification isn’t just about providing exceptional care; it’s a strategic advantage for Homewatch CareGivers franchise owners. With the growing demand for dementia care, this certification allows franchisees to tap into a critical market segment while building trust and credibility with clients and their families. Offering Certified Dementia Care Specialists as part of your team demonstrates your dedication to addressing complex care needs with expertise and compassion.

Become a Franchise Owner

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Building Expertise and Preparing for Certification

The training culminates in a dynamic and practical final session where each attendee presents a topic from the curriculum to their peers. This step solidifies their understanding and prepares them to train caregivers with confidence. Additionally, each office develops an action plan to complete the certification process and earn the designation of “Certified Dementia Care Professional.”

As a Certified Dementia Care Professional, franchise owners will be equipped to:

  • Train their caregivers using the structured approach learned in the certification program.
  • Offer a specialized dementia care service, setting their business apart from competitors in the home care industry.
  • Showcase their commitment to quality care through certificates awarded to caregivers who complete the program.

Strengthening Dementia Care: Our Partnership with PocketRN and the GUIDE Program

We’re proud to share our new partnership with PocketRN and the GUIDE Program (Guiding an Improved Dementia Experience), working together to improve support for families and caregivers of those living with dementia.
This collaboration offers comprehensive, in-home virtual care at no cost to eligible participants—so families never have to face the dementia journey alone.

What Is PocketRN?

PocketRN is a virtual nursing platform that connects families to dementia-trained nurses for personalized, expert care. Whether by phone or video, families receive professional guidance on everything from care planning and medication support to navigating complex health needs. It’s a powerful resource for caregivers, offering education, coaching, and coordination with existing healthcare providers.

How This Partnership Helps Families

Through the GUIDE Program, families supporting a loved one with dementia gain access to:

✔ Your "Nurse for Life" – Consistent check-ins with a nurse trained in dementia care
✔ 24/7 Virtual Support – On-demand guidance for questions or concerns
✔ Seamless Care Coordination – Collaboration with your loved one’s care team
✔ Health & Medication Management – Help managing multiple conditions
✔ Family Education & Support – Personalized coaching and helpful resources
✔ Paid Respite Care – 30 to 90 hours of home care each year for qualifying families

This partnership ensures families are equipped with expert guidance, practical tools, and compassionate support—bringing clarity and confidence to the dementia care journey.

Empowering Franchise Owners for Success

By incorporating dementia care into their service offerings, franchise owners can add a valuable revenue stream while meeting an essential community need. This differentiation enhances the Homewatch CareGivers brand and positions franchisees as leaders in senior care.

Choosing Homewatch CareGivers means accessing tools and training like the Certified Dementia Care Specialist Training series, ensuring that franchise owners are prepared to deliver specialized care and grow their businesses with confidence.

Get Started Today
"I looked at about half a dozen home care companies when I was deciding to open this franchise and there are a few reasons I went with Homewatch Caregivers, the first is their high standard of training!"
Matthew Peterson
"I own the Homewatch Caregivers office in Crystal Lake, Illinois. What I love about this business is being able to make a difference in people's lives one person at a time."
Tamera Mongin

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