4 Advantages of Being a Home Care Franchise Owner
February 5, 2021
Deciding to own a business isn’t easy, but it’s gratifying. The ability to make decisions, be your own boss, write your own story—it’s inspiring! Further, becoming a home care franchise owner means you’ve committed to changing the lives of others and assisting families during challenging transitions.
Undertaking that kind of responsibility requires deep thought. Fortunately, we can help make the decision a bit easier with four advantages of being a home care franchise owner.
- Franchise Owners Are Set Up for Success
The Administration for Community Living estimates 70% of adults turning age 65 or older will, at some point, need long-term-care services. As a franchise owner, that statistic bodes well for our industry, telling us that it’s thriving. This makes the need for home care services essential. Additionally, we set up our franchise owners for success with training programs and modern tools
Homewatch CareGivers franchise owners are immersed in a 52-week, step-by-step business implementation program to accelerate their introduction into the market and provide subject matter expert guidance. This online platform presents several hundred crucial path items to help franchise owners launch effectively and prioritize pre-training activities by week through the first year of business.
- When the Brand is Successful, Franchise Owners Experience Growth
With brand growth comes continued success. For instance, in 2020, Homewatch CareGivers added 37 new franchise locations that included 21 new franchise owners joining our network. This allowed 12 of our existing franchise owners to expand their services into new areas. We also had new offices open in Arizona, Colorado, Maryland, New Jersey, Pennsylvania, Texas, and more.
Not only did this allow us to experience a growth milestone, but it also helped us become the first runner-up for most units sold annually by the Franchise Broker Association. This ranking is based on the top-selling brands among the 300+ franchisors within the Franchise Broker Association system. Without the constant and consistent growth of our franchisees, we wouldn’t experience as much success as we have—and vice versa.
- An Established Brand Name Means Being Rooted in a Healthy Foundation
When you decide to become a franchise owner, joining a well-known and esteemed brand name can bring several benefits of its own, including existing brand awareness and loyalty nationally and in local markets where other established owners have built a longstanding reputation for quality caregiving services. As a highly respected franchise network, Homewatch CareGivers franchise owners have access to tried and true, state-of-the-art training programs, marketing strategies, and hiring tools.
Specifically, we equip our franchise owners with the following:
- Data-driven and customized business tools to gauge your growth and success
- Diagnostic analysis that helps owners focus on business priorities and spot opportunities
- Personalized intranet to access tools and resources for business growth
These tools and capabilities help plant our franchise owners into the already established foundation we’ve built over decades in the home care industry.
- An Extensive Support System & Robust Training
When entrepreneurs pursue a franchise business in the home care industry, they are almost always supported by a strong network. This backing is also crucial to a successful first year and beyond. Any respected home care franchise network should be invested in developing franchisees into seasoned business owners. Homewatch CareGivers provides franchise owners with training and support programs that get them started and help improve and differentiate them from competitors.
Our massive support network provides franchisees with:
- Lifetime training guarantees for all franchisees and their employees
- Group forums for peer-to-peer communication, connection, and support
- Personal online coaching from subject matter experts
- Access to annual conferences to network and learn the latest company initiatives
- Professionally developed, online training for both staff and caregivers
- Regularly scheduled webinars for continued learning of the industry and best practices
As soon as an interest in franchise ownership is indicated, we assign a dedicated franchise consultant ready to answer questions and provide education about all the specific training and ongoing support we offer in greater detail.
The Homewatch CareGivers Difference
A brand like ours always strives to set our franchisees up for continued and long-term success. Our best practices and tools have been honed over the years and developed from hands-on experience in the home care industry. As our reach grows and our franchise network expands, we continue to make improvements to our model.
As a home care industry leader in business for over 40 years, the Homewatch CareGivers support team understands all the things to be gained when joining our franchise network. However, it’s still important to practice due diligence and get more information. Fortunately, we’re here to help!
Contact us today for more information about becoming a part of our franchise network and find out why we’re the gold standard in the senior care industry.